WhiteHatJr is just 18month old ed-tech startup that teaches kids "How to code".
They charge 10$/Hour for that training. It is a cool concept for which they raised a total of $11M, previously they valued at $300M.
The Main Question is Why Byjus acquired them at $300M which is a very hefty price?
Recently National Education policy wants class 6th children to learn coding in their curriculum and because of this, it opens up a huge market which is basically children. Our parents pay huge school fees and after that tuition fees so that their children don't lack behind. WhiteHat Jr could be one such tuition for them.
Byjus which is basically a tuition platform by acquiring WhiteHatJr can cater to more audiences and sell other courses and their premium programs.
Coding is now a basic thing and now people want one on one coaching via online classes where they can ask questions and interact with the teacher.
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